David is EVP, Brand Partnerships, at Havas Play. His team specialises in orchestrating and delivering growth and savings through brand collaborations for wide ranging businesses from Grocers to Radar Systems. Current and recent clients include Renault, Porsche, HRewards, PepsiCo, Waitrose, Google, BBC Studios, Bethesda Games Studios, Hearst Magazines, McCormick Foods, LNER, Pladis and Marks & Spencer. Prior David was CEO at Simbiotik which exited to Havas in 2024. Simbiotik was a leading marketing consultancy specialist in Brand Collaboration a field which David has pioneered, since 1994, with the foundation of one of the world’s first relationship marketing agencies where he led partnerships for several of the world’s leading, emerging, loyalty projects, ranging from grocers to airlines and nappies to energy with responsibility landing and expanding the range of 3rd party benefits elements whether to drive engagement, consideration, earn and/or burn. David is also an active investor in start-ups and also holds board advisory roles for businesses ranging from e-bikes to non-alcoholic drinks production.